  *, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }

  :root {
    --black: #0e0e0e;
    --white: #f5f2eb;
    --cream: #f0ead8;
    --accent: #c36;
    --accent-light: #d95a3f;
    --accent-muted: #f5d5cc;
    --accent-bg-light: #fff5f3;
    --gray-mid: #6b6457;
    --gray-light: #d9d3c7;
    --gray-dark: #999;
    --gray-strike: #b0a898;
    --gray-label: #a09890;
    --gray-footer: #5a5550;
    --border: #d0c9ba;
    --border-dark: #2e2c28;
    --card-bg: #faf7f2;
    --card-dark: #1a1916;
    --text-light: #c8c2b8;
    --text-author: #7a7268;
    --text-author-name: #f0ead8;
    --accent-orange: #66d6ab;
    --accent-orange-light: #a8e8cd;
    --icon-bg-theirs: #e8e3d8;
    --pain-strip-note: #8a8070;
  }

  html { scroll-behavior: smooth; }

  body {
    font-family: 'DM Sans', sans-serif;
    background: var(--white);
    color: var(--black);
    font-size: 17px;
    line-height: 1.65;
    -webkit-font-smoothing: antialiased;
  }

  h1, h2, h3, h4 {
    font-family: 'Syne', sans-serif;
    line-height: 1.1;
    letter-spacing: -0.02em;
  }

  /* NAV */
  nav {
    display: flex;
    justify-content: space-between;
    align-items: center;
    padding: 1.25rem 2rem;
    border-bottom: 1px solid var(--border);
    background: var(--white);
    position: sticky;
    top: 0;
    z-index: 100;
  }

  .nav-logo {
    font-family: 'Syne', sans-serif;
    font-weight: 800;
    font-size: 1.1rem;
    letter-spacing: -0.03em;
    color: var(--black);
    text-decoration: none;
  }

  .nav-cta {
    background: var(--accent);
    color: var(--white);
    border: none;
    padding: 0.6rem 1.4rem;
    border-radius: 4px;
    font-family: 'DM Sans', sans-serif;
    font-size: 0.9rem;
    font-weight: 500;
    cursor: pointer;
    text-decoration: none;
    transition: background 0.2s;
  }

  .nav-cta:hover { background: var(--accent-light); }

  /* HERO */
  .hero {
    max-width: 860px;
    margin: 0 auto;
    padding: 5rem 2rem 4rem;
    text-align: center;
  }

  .hero-tag {
    display: inline-block;
    background: var(--accent-muted);
    color: var(--accent);
    font-size: 0.8rem;
    font-weight: 500;
    letter-spacing: 0.08em;
    text-transform: uppercase;
    padding: 0.35rem 0.9rem;
    border-radius: 2px;
    margin-bottom: 2rem;
  }

  .hero h1 {
    font-size: clamp(2.6rem, 6vw, 4.2rem);
    font-weight: 800;
    color: var(--black);
    margin-bottom: 1.5rem;
    max-width: 780px;
    margin-left: auto;
    margin-right: auto;
  }

  .hero h1 em {
    font-style: normal;
    color: var(--accent);
  }

  .hero-sub {
    font-size: 1.15rem;
    color: var(--gray-mid);
    max-width: 560px;
    margin: 0 auto 2.5rem;
    font-weight: 300;
    line-height: 1.75;
  }

  .hero-cta-group {
    display: flex;
    flex-direction: column;
    align-items: center;
    gap: 0.75rem;
  }

  .btn-primary {
    display: inline-block;
    background: var(--accent);
    color: var(--white);
    font-family: 'Syne', sans-serif;
    font-weight: 700;
    font-size: 1.05rem;
    padding: 1rem 2.5rem;
    border-radius: 4px;
    text-decoration: none;
    border: none;
    cursor: pointer;
    transition: background 0.2s, transform 0.15s;
    letter-spacing: -0.01em;
  }

  .btn-primary:hover {
    background: var(--accent-light);
    transform: translateY(-1px);
  }

  .hero-note {
    font-size: 0.82rem;
    color: var(--gray-mid);
  }

  /* PAIN STRIP */
  .pain-strip {
    background: var(--black);
    color: var(--white);
    padding: 3.5rem 2rem;
    text-align: center;
  }

  .pain-strip p {
    font-size: clamp(1.1rem, 2.5vw, 1.4rem);
    font-weight: 300;
    max-width: 680px;
    margin: 0 auto 1rem;
    line-height: 1.6;
  }

  .pain-strip p strong {
    font-weight: 500;
    color: var(--accent-orange);
  }

  .pain-strip .small-note {
    font-size: 0.85rem;
    color: var(--pain-strip-note);
    margin-top: 1.5rem;
  }

  /* MATH SECTION */
  .section {
    max-width: 860px;
    margin: 0 auto;
    padding: 5rem 2rem;
  }

  .section-label {
    font-size: 0.78rem;
    font-weight: 500;
    letter-spacing: 0.1em;
    text-transform: uppercase;
    color: var(--accent);
    margin-bottom: 1rem;
  }

  .section h2 {
    font-size: clamp(1.8rem, 4vw, 2.8rem);
    font-weight: 800;
    margin-bottom: 1.25rem;
    color: var(--black);
  }

  .section-intro {
    font-size: 1.05rem;
    color: var(--gray-mid);
    max-width: 580px;
    margin-bottom: 3rem;
    font-weight: 300;
  }

  /* COST COMPARE */
  .cost-compare {
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 1.5rem;
    margin-bottom: 3rem;
  }

  @media (max-width: 600px) {
    .cost-compare { grid-template-columns: 1fr; }
  }

  .cost-card {
    border: 1px solid var(--border);
    border-radius: 8px;
    padding: 2rem;
    background: var(--card-bg);
  }

  .cost-card.theirs {
    border-color: var(--border);
    opacity: 0.75;
  }

  .cost-card.yours {
    border: 2px solid var(--accent);
    background: var(--accent-bg-light);
  }

  .cost-card-label {
    font-size: 0.78rem;
    font-weight: 500;
    letter-spacing: 0.08em;
    text-transform: uppercase;
    color: var(--gray-mid);
    margin-bottom: 1rem;
  }

  .cost-card.yours .cost-card-label { color: var(--accent); }

  .cost-platform {
    font-family: 'Syne', sans-serif;
    font-size: 1.1rem;
    font-weight: 700;
    margin-bottom: 0.5rem;
    color: var(--black);
  }

  .cost-price {
    font-family: 'Syne', sans-serif;
    font-size: 2.6rem;
    font-weight: 800;
    color: var(--black);
    line-height: 1;
    margin-bottom: 0.25rem;
  }

  .cost-card.theirs .cost-price { color: var(--gray-dark); text-decoration: line-through; }
  .cost-card.yours .cost-price { color: var(--accent); }

  .cost-period {
    font-size: 0.85rem;
    color: var(--gray-mid);
    margin-bottom: 1.5rem;
  }

  .cost-items {
    list-style: none;
    display: flex;
    flex-direction: column;
    gap: 0.5rem;
  }

  .cost-items li {
    font-size: 0.9rem;
    color: var(--gray-mid);
    display: flex;
    align-items: flex-start;
    gap: 0.5rem;
  }

  .cost-items li .icon {
    flex-shrink: 0;
    width: 16px;
    height: 16px;
    margin-top: 2px;
    display: inline-flex;
    align-items: center;
    justify-content: center;
    border-radius: 50%;
    font-size: 10px;
    font-weight: 700;
  }

  .cost-card.theirs .icon { background: var(--icon-bg-theirs); color: var(--gray-dark); }
  .cost-card.yours .icon { background: var(--accent); color: var(--white); }

  .yearly-saving {
    background: var(--black);
    color: var(--white);
    border-radius: 8px;
    padding: 1.75rem 2rem;
    display: flex;
    justify-content: space-between;
    align-items: center;
    gap: 1rem;
    flex-wrap: wrap;
  }

  .yearly-saving .label {
    font-size: 0.9rem;
    color: var(--gray-label);
    font-weight: 300;
  }

  .yearly-saving .savings-note {
    font-size: 0.82rem;
    color: var(--gray-footer);
    margin-top: 0.25rem;
  }

  .yearly-saving .amount {
    font-family: 'Syne', sans-serif;
    font-size: 2rem;
    font-weight: 800;
    color: var(--accent-orange);
    letter-spacing: -0.02em;
  }

  /* WHAT YOU GET */
  .what-grid {
    display: grid;
    grid-template-columns: repeat(auto-fit, minmax(240px, 1fr));
    gap: 1.25rem;
    margin-top: 2.5rem;
  }

  .what-card {
    border: 1px solid var(--border);
    border-radius: 8px;
    padding: 1.5rem;
    background: var(--card-bg);
  }

  .what-card-icon {
    width: 36px;
    height: 36px;
    background: var(--accent-muted);
    border-radius: 6px;
    margin-bottom: 1rem;
    display: flex;
    align-items: center;
    justify-content: center;
  }

  .what-card-icon svg { width: 18px; height: 18px; stroke: var(--accent); fill: none; stroke-width: 2; stroke-linecap: round; stroke-linejoin: round; }

  .what-card h3 {
    font-size: 1rem;
    font-weight: 700;
    margin-bottom: 0.4rem;
    color: var(--black);
  }

  .what-card p {
    font-size: 0.88rem;
    color: var(--gray-mid);
    font-weight: 300;
    line-height: 1.6;
  }

  /* REPLACES SECTION */
  .replaces-strip {
    background: var(--cream);
    border-top: 1px solid var(--border);
    border-bottom: 1px solid var(--border);
    padding: 4rem 2rem;
  }

  .replaces-inner {
    max-width: 860px;
    margin: 0 auto;
  }

  .replaces-inner h2 {
    font-family: 'Syne', sans-serif;
    font-size: clamp(1.6rem, 3.5vw, 2.4rem);
    font-weight: 800;
    margin-bottom: 0.5rem;
  }

  .replaces-inner p {
    color: var(--gray-mid);
    font-weight: 300;
    font-size: 0.95rem;
  }

  .section-h2 {
    font-family: 'Syne', sans-serif;
    font-size: clamp(1.8rem, 4vw, 2.6rem);
    font-weight: 800;
    margin-bottom: 0.5rem;
  }

  .offer-section .section-h2 {
    color: var(--black);
  }

  .section-sub {
    color: var(--gray-mid);
    font-weight: 300;
    margin-bottom: 0;
  }

  .btn-block {
    width: 100%;
    text-align: center;
    display: block;
    font-size: 1.1rem;
    padding: 1.1rem;
  }

  /* SUCCESS PAGE */
  .success-icon {
    width: 72px;
    height: 72px;
    background: var(--accent-orange);
    border-radius: 50%;
    display: flex;
    align-items: center;
    justify-content: center;
    margin: 0 auto 2rem;
  }

  .success-icon svg {
    width: 36px;
    height: 36px;
    stroke: var(--black);
    stroke-width: 2.5;
  }

  .notice-box {
    border: 2px solid var(--accent-orange);
    border-radius: 10px;
    padding: 2.5rem;
    background: var(--card-bg);
    margin: 0 auto;
    max-width: 560px;
  }

  .notice-box h2 {
    font-size: 1.4rem;
    font-weight: 800;
    margin-bottom: 1rem;
    color: var(--black);
  }

  .notice-box p {
    font-size: 0.95rem;
    color: var(--gray-mid);
    font-weight: 300;
    margin-bottom: 1.25rem;
  }

  .notice-list {
    list-style: none;
    display: flex;
    flex-direction: column;
    gap: 0.75rem;
    text-align: left;
  }

  .notice-list li {
    display: flex;
    align-items: flex-start;
    gap: 0.6rem;
    font-size: 0.93rem;
    color: var(--black);
  }

  .notice-list .check {
    background: var(--accent-orange);
  }

  .notice-list .check svg {
    stroke: var(--black);
  }

  .footer-link {
    color: inherit;
  }

  .replaces-grid {
    display: grid;
    grid-template-columns: repeat(auto-fit, minmax(160px, 1fr));
    gap: 1rem;
    margin-top: 2.5rem;
  }

  .replaces-item {
    background: var(--white);
    border: 1px solid var(--border);
    border-radius: 6px;
    padding: 1.25rem;
    text-align: center;
  }

  .replaces-item .from {
    font-size: 0.8rem;
    color: var(--gray-strike);
    text-decoration: line-through;
    margin-bottom: 0.25rem;
  }

  .replaces-item .to {
    font-family: 'Syne', sans-serif;
    font-size: 0.95rem;
    font-weight: 700;
    color: var(--black);
  }

  .replaces-item .price {
    font-size: 0.78rem;
    color: var(--accent);
    margin-top: 0.2rem;
  }

  /* TESTIMONIALS */
  .testimonials {
    background: var(--black);
    padding: 5rem 2rem;
  }

  .testimonials-inner {
    max-width: 860px;
    margin: 0 auto;
  }

  .testimonials .section-label { color: var(--accent-orange); }
  .testimonials h2 { color: var(--white); margin-bottom: 2.5rem; }

  .testimonial-grid {
    display: grid;
    grid-template-columns: repeat(auto-fit, minmax(260px, 1fr));
    gap: 1.25rem;
  }

  .testimonial-card {
    background: var(--card-dark);
    border: 1px solid var(--border-dark);
    border-radius: 8px;
    padding: 1.75rem;
  }

  .testimonial-card blockquote {
    font-size: 0.95rem;
    color: var(--text-light);
    font-weight: 300;
    line-height: 1.7;
    margin-bottom: 1.25rem;
    font-style: italic;
  }

  .testimonial-author {
    font-size: 0.85rem;
    color: var(--text-author);
  }

  .testimonial-author strong {
    display: block;
    font-weight: 500;
    color: var(--text-author-name);
    margin-bottom: 0.1rem;
  }

  /* OFFER */
  .offer-section {
    max-width: 680px;
    margin: 0 auto;
    padding: 5rem 2rem;
    text-align: center;
  }

  .offer-box {
    border: 2px solid var(--accent);
    border-radius: 10px;
    padding: 3rem 2.5rem;
    background: var(--accent-bg-light);
    margin-top: 2rem;
  }

  .offer-box h3 {
    font-size: 1.5rem;
    font-weight: 800;
    margin-bottom: 0.5rem;
  }

  .offer-desc {
    color: var(--gray-mid);
    font-size: 0.95rem;
    font-weight: 300;
    margin-bottom: 2rem;
  }

  .offer-price {
    display: flex;
    align-items: baseline;
    justify-content: center;
    gap: 0.5rem;
    margin-bottom: 0.5rem;
  }

  .offer-price .amount {
    font-family: 'Syne', sans-serif;
    font-size: 3.5rem;
    font-weight: 800;
    color: var(--black);
    line-height: 1;
  }

  .offer-price .currency {
    font-family: 'Syne', sans-serif;
    font-size: 1.5rem;
    font-weight: 700;
    color: var(--gray-mid);
    align-self: flex-start;
    margin-top: 0.5rem;
  }

  .offer-price .period {
    font-size: 0.9rem;
    color: var(--gray-mid);
    font-weight: 300;
  }

  .offer-old-price {
    font-size: 0.9rem;
    color: var(--gray-strike);
    margin-bottom: 2rem;
  }

  .offer-old-price s { color: var(--gray-strike); }

  .offer-includes {
    text-align: left;
    margin: 2rem 0;
    display: flex;
    flex-direction: column;
    gap: 0.65rem;
  }

  .offer-includes li {
    display: flex;
    align-items: flex-start;
    gap: 0.6rem;
    font-size: 0.93rem;
    color: var(--black);
  }

  .check {
    flex-shrink: 0;
    width: 18px;
    height: 18px;
    background: var(--accent);
    border-radius: 50%;
    display: inline-flex;
    align-items: center;
    justify-content: center;
    margin-top: 1px;
  }

  .check svg { width: 10px; height: 10px; stroke: var(--white); fill: none; stroke-width: 2.5; stroke-linecap: round; stroke-linejoin: round; }

  .guarantee {
    font-size: 0.82rem;
    color: var(--gray-mid);
    margin-top: 1rem;
    font-weight: 300;
  }

  /* FAQ */
  .faq-section {
    max-width: 680px;
    margin: 0 auto;
    padding: 2rem 2rem 5rem;
  }

  .faq-section h2 {
    font-size: 1.8rem;
    font-weight: 800;
    margin-bottom: 2.5rem;
    text-align: center;
  }

  .faq-item {
    border-bottom: 1px solid var(--border);
    padding: 1.25rem 0;
  }

  .faq-item h4 {
    font-size: 1rem;
    font-weight: 600;
    margin-bottom: 0.6rem;
    color: var(--black);
  }

  .faq-item p {
    font-size: 0.92rem;
    color: var(--gray-mid);
    font-weight: 300;
    line-height: 1.65;
  }

  /* FOOTER CTA */
  .footer-cta {
    background: var(--accent);
    padding: 5rem 2rem;
    text-align: center;
  }

  .footer-cta h2 {
    font-size: clamp(1.8rem, 4vw, 2.8rem);
    font-weight: 800;
    color: var(--white);
    margin-bottom: 1rem;
    max-width: 600px;
    margin-left: auto;
    margin-right: auto;
  }

  .footer-cta p {
    color: var(--accent-orange-light);
    font-weight: 300;
    margin-bottom: 2rem;
    font-size: 1rem;
  }

  .btn-light {
    display: inline-block;
    background: var(--white);
    color: var(--accent);
    font-family: 'Syne', sans-serif;
    font-weight: 700;
    font-size: 1.05rem;
    padding: 1rem 2.5rem;
    border-radius: 4px;
    text-decoration: none;
    transition: opacity 0.2s, transform 0.15s;
  }

  .btn-light:hover { opacity: 0.9; transform: translateY(-1px); }

  footer {
    background: var(--black);
    color: var(--gray-footer);
    text-align: center;
    padding: 2rem;
    font-size: 0.8rem;
    font-weight: 300;
  }

  /* DIVIDER */
  .divider {
    height: 1px;
    background: var(--border);
    max-width: 860px;
    margin: 0 auto;
  }

  /* UTILITIES */
  @media (max-width: 600px) {
    .yearly-saving { flex-direction: column; text-align: center; }
    .offer-box { padding: 2rem 1.5rem; }
  }
